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A new organization, Global Business Innovations has set in motion plans that will see the diaspora community playing a key role towards Zimbabwe’s economic development.
Global Business Innovations have set up an online market where Zimbabweans in the diaspora can purchase products from local producers in the process contributing towards Zimbabwe’s drive for economic recovery.
“In November 2016, we launched a Zimbabwean online marketplace registered as gbimarketplace.com.
“This online platform is thrust to bring all products and services to the fingertips of the diaspora across the globe,” said the organisation’s Chief Operations Officer Nyarie Purvis, adding that plans are at an advanced stage to collaborate with Zimbabwean corporates, manufacturers and suppliers so that their products can be directly purchased by the diaspora online.
“We see ourselves as the amazon.com for Zimbabwe. Our goal being that affordability meets convenience on gbimarketplace.com,” she added.
According to Purvis, they have organized a breakfast meeting themed Diaspora Insights to kick-start a process that will see them tour United States of America and European countries holdings meetings to market the idea of diasporans purchasing local products.
“This platform renders an opportunity for companies wishing to sell to the diaspora to answer concerns and questions on how their products can better serve the diaspora given the gap that now exists between the paying customer and the end user or consumer who most often is a family member back at home,” said Purvis.
She added that the meetings will be a crowd-sourcing platform and an opportunity for serious engagement of the diaspora market with the product and service providers from Zimbabwe.
The breakfast meeting will be attended by guests drawn from legal, manufacturing, medical and corporate sector including, Luke Ngwerume Former CEO Old Mutual Group, Nhena Nyagura CEO Dandemutande Investments Group, Karen Mutasa Owner Skin Spa Group, Mac Zimbabwe, Gary Thompson Pioneer of sponsorship television, Kiaran Knight, Founder of the Deal Book, Gillian Rusike, Founder of MAZ.
