Internationally-acclaimed Nigerian singer Yemi Alade has joined the team as a coach on season two of DStv’s The Voice Nigeria, joining the trio of Timi Dakolo, Patoranking and Waje, who reprise their roles from the previous series.
According to Liz Dziva, publicity and public relations manager of MultiChoice Zimbabwe, the coaches on the show critique contestants’ performances and guide their teams of selected artistes through the season, while also competing to ensure that one of their acts wins the competition.
“Yemi Alade is well known as one of Nigeria’s biggest musical exports, with amazing appeal across Africa and in many international markets,” she said.
“Not only is she an amazing vocalist, but Yemi is also recognised for her energetic and entertaining performances on stage. The team on the show are thrilled to have her join The Voice and contestants and viewers are excited to see and hear her on the show.”
Yemi Alade replaces another Nigerian musician, Innocent Idibia, popularly known as Tubaba, who leaves the show to pursue other commitments. Since its launch in 2010, The Voice has won audiences in countries like the USA, Australia, South Africa and the UK, where renowned performers have occupied the show’s famous red chairs as coaches. In the first season of The Voice Nigeria,, A’rese of #teamwaje emerged victorious, winning the grand prize of an SUV and a recording contract with Universal Music.
Auditions for the second season of The Voice Nigeria were recently held across Nigeria, in Abuja, Lagos, Port Harcourt and Enugu, and preparations are in top gear for the show’s return to television. It will be broadcast on DStv’s Africa Magic channel.
For more information on The Voice Nigeria and other Africa Magic programming, visit www.africamagic.tv or www.dstv.com